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The Power of Color

Buyers and sellers forget an important part of their home. COLOR! Something as simple as the color of paint on the walls, can greatly control people’s moods. Color psychology has been widely studied and results show that the color of a room truly affects people’s moods.  Linda Craft & Team have some tips on what each color conveys that is important to keep in mind when choosing paint colors.


A color with a deep history in luxury, purple in the dark varieties can be added to a room to make it feel rich and dramitic. Lighter versions are perfect for bedrooms, bring the same peaceful quality as blue without being cold.


Blue is know as the healing color and is recommended for bedrooms and bathrooms. It is proven that the color lowers blood pressure and slows heart rate and respiration. It is very calming and relaxing. Always go for softer shades of blue because dark blue evokes sadness. Use light blue shades as a main color  scheme and you can always accent with darker ones.


Green has a soothing effect and can be used almost anywhere in your home, it is extremely versitile. The color itself promotes comfort and togetherness and is very pleasant. Green has the cheerfulness of yellow but the calming quality of blue. The color green is also associated with wealth and healing.


Want to bring life and energy into your home? Yellow is certainly your best option creating joy and happiness. Yellow is also perfect in small spaces and creates expansion and a welcome feel. Be cautious to use yellow as a  main color scheme though. People are most likely to get angry in a yellow room and babies are most likely to cry in one. It also creates the most fatigue on the eyes. We recommend using softer shades of yellow instead of the most vivid options.


High energy and warmth is what an orange room creates. Vibrant tones of orange should be reserved for rooms such as an exercise room. Darker more muted shades of orange are great! They creat a warm earthy feel in the home.


Scientifically proven to make your blood pressure, heart, and respiration rise; red creates a very powerful impression. Perfect for a dining room or living room, red draws people together. A muted red tone is great for bedrooms as well. The color of love, rage, and courage and creates a strong emotional impact of power and strength.


It is difficult to go wrong with tans and taupe. Neutral colors are extremely flexible and other colors can be added or subtracted based on mood. Try and use black only as an accent and not as a primary. White creates a crisp feeling to contrast any wall color.

Be cautious but don’t be afraid of color. With these tips you will be able to choose the best color for your home! If you have any other questions do not hesitate to contact Linda Craft & Team, REALTORS® at (919) 235-0007 with all of your real estate needs.




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