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Tag Archives: buyers

Worried About Mortgage Rates? Control the Controllables

Youā€™ve probably heard a lot about mortgage rates recently. Headlines may talk about the Federal Reserve’s (the Fed) recent meeting and its impact on rates. However, the Fed doesnā€™t directly set mortgage rates, despite what the headlines might imply. The reality is that mortgage rates are influenced by various factors, including geopolitical uncertainty, inflation, and […]







Homeownership Is Still at the Heart of the American Dream

Purchasing a home is more than a transactionā€”it’s a pivotal part of the American Dream. Owning a home transcends the concept of merely having a residence; it represents belonging, stability, and autonomy. Nicole Bachaud, Senior Economist at Zillow, reinforces this sentiment: The American Dream is still owning a home. Thereā€™s a lot of pent-up demand […]



Is Owning a Home Still the American Dream for Younger Buyers?

The American Dream isn’t one-size-fits-all, but for many, owning a home remains a cherished ambition. A recent Bankrate survey confirms this, ranking homeownership as the top marker of personal success for Americans (see graph below): In fact, according to the graph, owning a home is more important to people than retiring, having a successful career, […]


How Homeownership Is Life-Changing for Many Women

As we celebrate Women’s History Month, we cannot overlook the significant impact women have on the housing market. For over three decades, single women have consistently bought more homes each year than single men, representing 17% of all households. What Makes Homeownership So Important to Women? Besides boosting the housing market, owning a home provides […]